Latest Blogs

Why Marketers Love the Unsubscribe Button (and why you should too!)

If you use email marketing, then you may be afraid of the Unsubscribe button. But in fact, Unsubscribe is a good tool and a great friend! And if you don't believe that, believe this: it is illegal (yep, there's a law about it) to not include an unsubscribe option! … Read More

More people will read your emails if you do this…

People don't read long emails. But how do you provide quality content in few words? Here are 2 keys to effective writing so that people will read your emails! … Read More